M thodes de design UX

Titre : M thodes de design UX
Auteur : Carine Lallemand
Éditeur : Editions Eyrolles
ISBN-13 : 9782212271447
Libération : 2015-11-12

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Articulant théorie et pratique, cet ouvrage présente 30 fiches méthodologiques couvrant l'essentiel du design UX et de l'ergonomie des interactions homme-machine (IHM). Vous serez guidé pas à pas à travers les étapes de réalisation de chaque méthode et accompagné pour prendre les décisions les plus adaptées à votre projet. Chaque fiche méthode intègre également une partie théorique et des illustrations concrètes pour faciliter la compréhension. Véritable portfolio théorique et méthodologique, cet ouvrage est un guide indispensable à toute personne impliquée dans la conception de systèmes interactifs. Professionnels, chefs de projets, étudiants, enseignants et chercheurs y trouveront de précieuses ressources pour mener à bien leurs projets. Grâce aux méthodes d'UX design, créez des produits et des services qui attirent, qui captivent, qui enchantent et inspirent pour améliorer la vie de ceux qui les utilisent ! "Aucun ouvrage francophone ne rassemble autant de savoir-faire ! Simple, pratique et pédagogique, c'est LE guide essentiel de l'UX au quotidien." Corinne Leulier - Psychologue - Ergonome, directrice UX chez Klee Group "Ergonomie, psychologie, ingénierie, desiqn, sociologie, ethnographie... Ce livre est une formidable proposition pragmatique, claire et actualisée des méthodes pour la conception et l'évaluation de l'expérience utilisateur !" Julien Kahn responsable pôle ergonomie chez Oranqe

Designing Interactive Hypermedia Systems

Titre : Designing Interactive Hypermedia Systems
Auteur : Everardo Reyes-Garcia
Éditeur : John Wiley & Sons
ISBN-13 : 9781786300638
Libération : 2017-02-06

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This book aims at exploring and illustrating the different ways in which hypermedia systems and tools are designed according to those aspects. The design and visualization schemes included in any system will be related to the variety of social and technical complexities confronted by researchers in social, communication, humanities, art and design.

The UX Book

Titre : The UX Book
Auteur : Rex Hartson
Éditeur : Elsevier
ISBN-13 : 9780123852427
Libération : 2012-01-25

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The UX Book: Process and Guidelines for Ensuring a Quality User Experience aims to help readers learn how to create and refine interaction designs that ensure a quality user experience (UX). The book seeks to expand the concept of traditional usability to a broader notion of user experience; to provide a hands-on, practical guide to best practices and established principles in a UX lifecycle; and to describe a pragmatic process for managing the overall development effort. The book provides an iterative and evaluation-centered UX lifecycle template, called the Wheel, for interaction design. Key concepts discussed include contextual inquiry and analysis; extracting interaction design requirements; constructing design-informing models; design production; UX goals, metrics, and targets; prototyping; UX evaluation; the interaction cycle and the user action framework; and UX design guidelines. This book will be useful to anyone interested in learning more about creating interaction designs to ensure a quality user experience. These include interaction designers, graphic designers, usability analysts, software engineers, programmers, systems analysts, software quality-assurance specialists, human factors engineers, cognitive psychologists, cosmic psychics, trainers, technical writers, documentation specialists, marketing personnel, and project managers. A very broad approach to user experience through its components—usability, usefulness, and emotional impact with special attention to lightweight methods such as rapid UX evaluation techniques and an agile UX development process Universal applicability of processes, principles, and guidelines—not just for GUIs and the Web, but for all kinds of interaction and devices: embodied interaction, mobile devices, ATMs, refrigerators, and elevator controls, and even highway signage Extensive design guidelines applied in the context of the various kinds of affordances necessary to support all aspects of interaction Real-world stories and contributions from accomplished UX practitioners A practical guide to best practices and established principles in UX A lifecycle template that can be instantiated and tailored to a given project, for a given type of system development, on a given budget

Design Sprint

Titre : Design Sprint
Auteur : Richard Banfield
Éditeur : "O'Reilly Media, Inc."
ISBN-13 : 9781491923146
Libération : 2015-09-28

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With more than 500 new apps entering the market every day, what does it take to build a successful digital product? You can greatly reduce your risk of failure with design sprints, a process that enables your team to prototype and test a digital product idea within a week. This practical guide shows you exactly what a design sprint involves and how you can incorporate the process into your organization. Design sprints not only let you test digital product ideas before you pour too many resources into a project, they also help everyone get on board—whether they’re team members, decision makers, or potential users. You’ll know within days whether a particular product idea is worth pursuing. Design sprints enable you to: Clarify the problem at hand, and identify the needs of potential users Explore solutions through brainstorming and sketching exercises Distill your ideas into one or two solutions that you can test Prototype your solution and bring it to life Test the prototype with people who would use it

About Face 3

Titre : About Face 3
Auteur : Alan Cooper
Éditeur : John Wiley & Sons
ISBN-13 : 9781118079157
Libération : 2012-06-12

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Alan Cooper A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de About Face 3 Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.

man machine engineering

Titre : man machine engineering
Auteur :
Éditeur : Taylor & Francis
ISBN-13 :
Libération :

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A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de man machine engineering Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.

UX Strategy

Titre : UX Strategy
Auteur : Jaime Levy
Éditeur : "O'Reilly Media, Inc."
ISBN-13 : 9781449373016
Libération : 2015-05-20

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User experience (UX) strategy requires a careful blend of business strategy and UX design, but until now, there hasn’t been an easy-to-apply framework for executing it. This hands-on guide introduces lightweight strategy tools and techniques to help you and your team craft innovative multi-device products that people want to use. Whether you’re an entrepreneur, UX/UI designer, product manager, or part of an intrapreneurial team, this book teaches simple-to-advanced strategies that you can use in your work right away. Along with business cases, historical context, and real-world examples throughout, you’ll also gain different perspectives on the subject through interviews with top strategists. Define and validate your target users through provisional personas and customer discovery techniques Conduct competitive research and analysis to explore a crowded marketplace or an opportunity to create unique value Focus your team on the primary utility and business model of your product by running structured experiments using prototypes Devise UX funnels that increase customer engagement by mapping desired user actions to meaningful metrics

Lean UX

Titre : Lean UX
Auteur : Jeff Gothelf
Éditeur : "O'Reilly Media, Inc."
ISBN-13 : 9781491953570
Libération : 2016-09-12

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UX design has traditionally been deliverables-based. Wireframes, site maps, flow diagrams, content inventories, taxonomies, mockups helped define the practice in its infancy. Over time, however, this deliverables-heavy process has put UX designers in the deliverables business. Many are now measured and compensated for the depth and breadth of their deliverables instead of the quality and success of the experiences they design. Designers have become documentation subject matter experts, known for the quality of the documents they create instead of the end-state experiences being designed and developed. So what's to be done? This practical book provides a roadmap and set of practices and principles that will help you keep your focus on the the experience back, rather than the deliverables. Get a tactical understanding of how to successfully integrate Lean and UX/Design Find new material on business modeling and outcomes to help teams work more strategically Delve into the new chapter on experiment design Take advantage of updated examples and case studies

Total E Mail Marketing

Titre : Total E Mail Marketing
Auteur : Dave Chaffey
Éditeur : Routledge
ISBN-13 : 9781136354670
Libération : 2012-05-04

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Total E-Mail Marketing shows how to run effective e-mail campaigns aimed at both customer acquisition and retention. The book covers much more than simply guidelines on e-mail creative. It explains how to plan and execute e-mail campaigns which integrate with other online and offline communications. The author draws on expertise and examples from leading European practitioners to detail practical tips to improve campaign results. Packed with case studies from UK companies and checklists to get you started or improve on past campaigns, the book covers the following topics: * Planning effective, integrated e-mail campaigns * How to rapidly build a quality house list * Sourcing opt-in B2C and B2B lists * Ethical and legal constraints * Tools for managing inbound and outbound e-mail * Designing HTML and text format e-mails for maximum response * Writing engaging copy * Key issues in planning e-newsletters * Measuring and improving e-mail campaigns Highly structured and designed for maximum accessibility, the book incorporates 'E-mail Marketing Insights' boxes which highlight critical factors for success; 'E-Mail Marketing Excellence' boxes giving real-world examples of best practice and 'Campaign Checklists' to help you devise and check campaign plans. A vital supplement to the author's book entitled eMarketing eXcellence, this e-mail marketing handbook is relevant to all marketers - whether they specialise in e-marketing or not - as it offers an integrated campaign perspective. Dave Chaffey has written many articles and books on e-marketing and is a columnist for the What's New in Marketing E-newsletter. He has delivered E-marketing workshops for the Chartered Institute of Marketing since 1997. Dave is Managing Director of Marketing Insights Limited. The company specialises in devising e-marketing metrics programmes to support e-marketing strategy and execution. Clients include 3M, HSBC and NCH. He is also an examiner for the CIM E-Marketing award.

Useful Usable Desirable

Titre : Useful Usable Desirable
Auteur : Aaron Schmidt
Éditeur : Amer Library Assn
ISBN-13 : 0838912265
Libération : 2014

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"Every decision you make affects how people experience your library. Aaron Schmidt and Amanda Etches count some 19 touchpoints--website, email, furniture, parking lot, events, newsletters, to name a few. Three elements are to be useful, useable, and desirable. Like three legs of a stool, missing any one will take you down. This book looks at the major checkpoints for user experience in a library, offering guidance on every facet, why it's important and how to assess your library's current status" --